Koons’ first show of its kind in the Gulf region, each of the 16 gallery rooms that made up the exhibition was introduced by an autobiographical text, compiled from interviews, statements, and quotes by the artist, emphasising his memories, influences and fascination with American visual culture.

Lost in America featured some of the artist’s best-known works from series’ including The New (1980–87), Banality (1988), Celebration (1994–), Popeye (2002–13) and Antiquity (2008–), as well as more recent works shown to the public for the first time during this special exhibition.